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PARADISE

PARADEISOS

Duet

Gaze

Contemporary Jewellery

Beauty

Named after Paradises in Greek, the brandname has a connotation of hanging garden, paradise or heaven – an enchanting place of colours, beauty, hopes, dreams and inspirations. They aspire to introduce the underlying beauty of the undervalued gemstones to a wider audience through their creations.

Approach

Their belief is to balance the style of the traditional jewellery market and the youthful fast fashion market.

The Brand

Utopia

For centuries, humans have dreamed of perfect worlds free from conflict, hunger, and unhappiness. Sir Thomas More's 1516 work, 'Utopia', coined the term 'no place', but the word 'eu-topos' means a good place.

Silhouette

The question remains: can a perfect world ever be realized? Their collection aims to create an ideal state characterized by geometric lines, abstract silhouettes, and a rainbow of emotions and colors.

Gemstones

Sapphire, the second hardest mineral on earth, is found in various colors, with most natural sapphire being pale and light. Only a small percentage of natural sapphire exhibits vivid and intense colors without treatment or enhancement.